Opportunities for eco-friendly growth

By Raymond Zhou

"There is no sustainable world without a sustainable China." This was the refrain at yesterday afternoon's CEO Roundtable in Beijing.

The 23rd such event, this particular China Daily CEO Roundtable focused on the visions, opportunities and challenges of sustainable development in China's 11th Five-Year Plan. Around 60 senior executives and government officials took part in the meeting, held in the Kerry Centre.

Those who participated shared their views on how to make China's rapid economic growth more friendly to the environment.

"We live in a world increasingly shaped by sustainable growth issues," said Bjorn Stigson, president of the World Business Council for Sustainable Development (WBCSD), an organization representing some 190 of the world's leading corporations.

There is a strong need for awareness, and the media is playing a fundamental role, said Stigson. Issues such as biodiversity, carbon emissions, land use and energy efficiency are increasingly on the Chinese Government's agenda. Multinational corporations need to share their experiences with their Chinese colleagues and learn from each other, he said.

Georg Fronja, senior vice-president of Siemens China, Communications Mobile Networks, asked about the "political framework" and the "punishment" for those who endanger sustainable growth. "The social cost is borne by all of society," he noted.

Yang Fu, director general of the State Administration of Work Safety, responded that the Chinese government has placed an emphasis on work safety. "Not only is it an economic issue, but it is a social issue as it concerns people's lives and property."

Yang said the Chinese Government has set specific targets for the 11th Five-Year Plan: industrial accidents will be reduced by 35 per cent between 2005 and 2010, and mine accidents by 25 per cent. It is the first time such targets have been included in government planning.

From a broader perspective, energy consumption per unit of GDP will be reduced by 20 per cent; water consumption will be reduced by 30 per cent for each 10,000 yuan worth of industrial value-added products and major pollutant emissions by 10 per cent, said Alexander Wan, a China Daily manager who chaired the event, quoting from a government document.

One industry mentioned by Stigson of WBCSD was cement. China produces half of the world's output of cement, he said, and for one tonne of cement there is also one tonne of CO2. "Reducing pollution will make corporations more efficient and therefore more profitable," he said.

Peter Wong, a consultant for Deloitte Touche Tohmatsu in Hong Kong, raised the question of cross-border pollution. "Borders cannot prevent pollution," he said. "No one can deal with the issue in isolation. The mental attitude in Hong Kong has to change.

Another issue was the preservation of historic buildings. Wong cited the example of Pingyao, where historic buildings are about to be "converted into a Disney-like park." He lamented the insufficiency of efforts on the part of the government to protect this heritage and hoped the corporate world could "champion the cause" so that people will see long-term returns.

Combined efforts

Stigson of WBCSD observed that, for sustainable growth to work, market mechanisms and government regulations have to go hand in hand. Those who do good work should receive incentives while those who lag behind should be dealt with. Regulations must be enforced. One area where regulations should focus, he said, is energy consumption for buildings; currently 90 per cent of them in China are not efficient.

"The technology is available, but it has to be used," commented Peter Leupp, chairman and president of ABB (China). The way to increase implementation is by "incentive," he said, "and the tariff system does support that."

Sustainable development a common concern

The sustainable development of China is not only an issue cared about by the government but is a common concern of China's business community.

That was according to delegates in a meeting of the World Business Council for Sustainable Development (WBCSD), held in Beijing yesterday.

It was also the latest reaction of China's business circle to Premier Wen Jiabao's recent confession that the Chinese Government failed to achieve certain environmental targets during the 10th Five Year Plan.

"Business and government sectors, together with relevant institutions and social communities, should join hands for the common goal," said Wang Jiming, Executive Chairman of the Chinese Business Council for Sustainable Development (CBCSD) and Vice-Chairman of Sinopec Corp.

Wang pointed out that as they are the backbone of China's economy, the contribution made by Chinese enterprises to this matter has a bearing on China's future.

He emphasized that Chinese enterprises, especially big ones, should incorporate sustainable development into their long-term strategies and roll out this philosophy in all walks of life.

Furthermore, the enterprises should turn the sustainable development concept into day-to-day action to try to guarantee sustainable development and our historical responsibility.

Yesterday's meeting of delegates was jointly held by WBCSD and CBCSD.

According to Chen Jinhua, chairman of China Enterprise Confederation (CEC) and China Enterprise Directors' Association, entrepreneurs have more important functions than ever.

CEC expects Chinese entrepreneurs, especially the really influential ones, to not only do a good job in their own businesses but also set an example and take a leading position in their industries. They should integrate related principles into their own development strategies, operational philosophy and corporate behaviour in order to fulfil their corporate social responsibility.


CEO Roundtable Goes Global

BY Alexander Wan

Yesterday heralded the first strategic partnership between China Daily CEO Roundtable and the World Business Council on Sustainable Development ( WBCSD ) and the China Business Council on Sustainable Development ( CBCSD ). Founded in 1995, WBCSD is a coalition of 180 international companies united by a shared commitment to sustainable development, via the three pillars of economic growth, ecological balance and social progress. With a combined market capitalization of USD5,400 billion which is approximately three times of China’s GDP, and total employees of 12 million, the WBCSD is the largest NGO in the world focusing on sustainable development issues. Through this partnership, China Daily CEO Roundtable effectively connects movers and shakers in the global business community to network with their Chinese counterparts. “We see this partnership with WBCSD and the CBCSD as a breakthrough development of our CEO Roundtable, providing global platforms and networks for our delegates. This simply reinforces our commitment and the positioning of our CEO Roundtable, which is to provide platforms for the movers and shakers in the global and the Chinese business communities, for strategic dialogues on China’s most strategic economic, business and social development issues.” Said Zhu Ling, Editor-in-Chief of China Daily.

Attended by over 80 CEOs and senior executives from both the global and the Chinese business communities with a title of: Visions, Challenges and Opportunities in Sustainable Development in China’s 11th Five Year Plan, the 23rd CEO Roundtable provided an extremely timely dialogue on one of the most important topics for China, and for the rest of the world. Yesterday’s session put together CEOs and senior executives of the world’s largest companies such as Shell, BP, BMW, Deloitte, Bayer, Alcoa, ABB, Dow Chemical, Siemens, Sinopec, COSCO, etc. “We are very delighted to be able to put together this roundtable on such a timely topic.” Said Kang Bing, Deputy Editor-in-Chief, China Daily.

Forthcoming CEO Roundtable Events:

March 30, 2006 CEO Seminar of Finance Industry Development of the Beijing CBD, Grand Hyatt, Hong Kong.
April 19, 2006 The 2007 Special Olympics World Summer Games in Shanghai: A Corporate Social Opportunity, Portman Ritz Carlton, Shanghai
May 11, 2006 China EU Business Partnership, Grand Hyatt, Beijing
May 31, 2006 The China Daily 25th Anniversary Gala Reception, Beijing
June 8-9, 2006 The International CEO Summit of the Yangtze River Delta Development, The Portman, Ningpo

For all enquires in how to get invitation, partnership and customized service, please email Alexander Wan, Executive Editor, China Daily CEO Roundtable at: alexwan@chinadaily.com.cn, website: http://ceoroundatble.chinadaily.com.cn


About China Daily CEO Roundtable


China's Exclusive Network of Movers and Shakers in Business


China Daily CEO Roundtable provides well-timed, closed-door platforms for insightful dialogue and collective learning on strategic issues focusing on the Chinese economy, business, regional and social development.

Target Delegates

China Daily CEO Roundtable is a by-invitation-only network of government leaders, CEOs and senior executives of Fortune 500 and China's largest companies. Delegates get invited based on their reputation in the market and their personal achievements in their respective careers. Our delegates are usually people at top management level, with decision-making authority on strategic and general management issues of their companies in China or Asia Pacific.


Discussions plus independent expert articles will be given prominent coverage on our newspaper and website. Executive summaries will be submitted to leaders at relevant ministries for reference in formulating future policies. Feedback from readers at home and abroad will be forwarded back to respective delegates for their reference and follow-up. Wherever appropriate, delegates will be provided with opportunities to personally meet with leaders from central and provincial governments.

Location, Venue, Format, Language and Fees

Roundtables are usually organized at five-star hotels in major Chinese cities such as Beijing, Shanghai and Hong Kong. Delegates determine the format of the roundtable, which are usually conducted over breakfasts, lunches or dinners. Wherever relevant and appropriate, roundtables will run for half-day up to one full day or more.

The primary language for roundtable events is English, but translation will be provided where necessary.

Unlike other international conference organizations or media, our CEO roundtable events are usually free of charge for invited delegates. Delegates' active participation, their sharing of executive insights, their knowledge and expertise input are highly encouraged, if not expected.

Strategic Partners: Bayer and Deloitte

China Daily CEO Roundtable works closely with strategic partners who commit strong financial support to our initiatives. Bayer and Deloitte, both global leaders in their respective business sectors, will fully reflect the concerns of Fortune 500 companies and their investments in China. In our event planning process, considerable attention will be given to strategic issues affecting Fortune 500 companies' operations, investments and business development in China.

Track Record

22 roundtables have been held in Beijing, Shanghai and Hong Kong over the past eighteen months on various strategic issues such as China-Asia business partnership, macro-economy, regional development, Shanghai by 2020, Hong Kong's future role, the next generation MNC, corporate social responsibility, capital market reform, healthcare reform, lifestyle, digital entertainment, innovation and sustainability development, etc. Over eight hundred government leaders, CEOs and senior executives from global and major Chinese companies have already participated in these strategic dialogues. China Daily CEO Roundtable has successfully established its brandname in the minds of the global business community within just eighteen months.

Some of our previous Honorary Chairpersons include:
Mr. Han Zheng, Mayor of Shanghai
Mr. Long Yongtu, Secretary-General, Boao Forum for Asia
Dr. Christoph Stark, President & CEO, Region China, BMW Group
Mr. Kei Kodera, President, Sony China
Ms Yeh Ying, Chairman, Greater China Region, Kodak
Mr. Stephen Marcopoto, President for Asia Pacific, Time Warner
Mr. Kevan Watts, Chairman, Merrill Lynch International.

China Daily CEO Roundtable: Strategic Initiatives for 2006 and Beyond

From 2006, we will focus on country issues, missions and development objectives identified by the 11th 5-year Plan.

We will work closely with various ministries of the State Council and major international organizations from strategic sectors on business, management and social development issues. Starting from the first half of 2006, we will work closely with the Delegation of the European Commission in China, Special Olympics, the China Business Council for Sustainable Development and the All-China Environment Federation, etc.

Going Local: The Yangtze River Delta Development International Summit

China Daily CEO Roundtable will work closely with major provinces and cities on strategic development issues and opportunities. The China Daily CEO Roundtable Yangtze Delta River Development International Summit, scheduled on June 8-9, 2006 in Ningbo, Zhejiang Province, will be our first event under this direction. Discussions with other major provinces and cities are presently under way.

For enquiries on strategic partnership, sponsorship, speaking opportunities and event schedule, please contact:

Mr Alexander Wan, Executive Editor, China Daily CEO Roundtable, China Daily, alexwan@chinadaily.com.cn
Ms Xu Xiaodan, Deputy Director, Corporate Communications Department, China Daily, xuxiaodan@chinadaily.com.cn
Tel: 10 6499 5433 Fax: 10 6499 5435
Address: 15 Huixing Dongjie, Chaoyang Disrict, Beijing 100029, China.

Previous Sessions

No. Topics Date
1 China's Regions: Towards Balanced Development April 20, 2004
2 Taking Pulse of China's Economy Growth May 25, 2004
3 The Role of HK in Building China's Financial System July 19,
4 Entertaining the Nation August 26, 2004
5 Globalizing Chinese Brands August 31, 2004
6 Life Style China Nov. 12, 2004
7 China:2005 and Beyond Dec 3,
8 Road Ahead for MNC Feb. 25, 2005
9 China-Asia Business Partnership: Implication for Multinationals March 29, 2005
10 Auto Sector Growth Sustainable April 28, 2005
11 Corporate Social Responsibility in China May 13, 2005
12 2020 The World's Shanghai June 17, 2005
13 Economic integration drives growth in Asia June 24, 2005
14 Nation's healthcare reform examined August 26, 2005
15 CEOs view digital entertainment puzzle September 30, 2005
16 World-class event offers a ride in the fast lane October 14, 2005
17 Hotel and tourism development in China November 14, 2005
18 Capital Market Reforms - Visions, Process and Imperatives November 18, 2005
19 Made-in-China under Globalization November 27, 2005
20 Next Generation Design, Innovation and Creativity for China November 30, 2005
21 Children giving hope for a greener tomorrow December 6, 2005
Copyright 2006 Chinadaily.com.cn
All rights reserved.

Roundtable Schedule for First Half of 2006

Business and Sustainable Development in China, March 28, 2006, Beijing
2007 Special Olympics World Games Shanghai, April 19, 2006, Shanghai
EU-China Business Parternship: The New Five Years, May 11, 2006, Beijing
Yangtze River Delta Development International Summit, June 8-9, 2006, Ningbo, Zhejiang Province

The 23rd China Daily CEO Roundtable

Honourary Chairmen

Mr Bjorn Stigson President World Business Council for Sustainable Development (WBCSD)

Mr Wang Jiming Vice Chairman Sinopec

Host Chairman

Mr Kang Bing Deputy Editor-in-Chief China Daily


Mr Alexander Wan Executive Editor China Daily CEO Roundtable

Name Campany Title
Mr Peter Leupp Chairman & President ABB (China)
Dr. David Peng Executive Vice President & Chief Operating Offi cer
AIG Business Consulting (Beijing) Co.Ltd.
Mr Gregory F Huger
Managing Partner Airlie Partners
Mr Ron Nielsen
Sustainability and Strategic Partnership Alcan Inc.
Dr Bingyan Ren Vice President China ALCOA Inc
Ms Monique Vanvi Vice President China Arcelor
Ms Jenny Liu Sustainable Development Manager BASF Greater China
Mr William Valentino General Manager, Corporate Communications , Greater China Bayer (China)Limited
Ms Jacinta Sponttiswood Senior Manager BHP Billiton China
Dr. Christoph Stark President & CEO Region China BMW Group
Dr Graham G Baxter Vice President, Corporate Responsibility BP
Mr Zhai Qi Secretary General China Business Council for Sustainable Development
Mr Frank Liu Technical Affairs Representative in Asia CEMEX
Mr Mark Bartlett Senior Vice President Theatre Managing Director-North Asia CH2M HILL
Mr Gao Anming Director, Editorial Department China Daily
Mr Carsten L. Sorensen President Danfoss China
Mr Peter H.Y. Wong Consultant Deloitte Touche Tohmatsu
Mr Senator Jim Nwobodo Chairman E. M. Micheletti & Son (Nig) Limited
Mr Bill Glanville Vice President & Chief Operating Officer IISD
Mr Dung VAN ANH Chief Representative LAFARGE China
Mr Jiang Weiming President Novozymes China
Mr Wang Liwen Secretary General PECC
Mr Marco Spinetto Standards, Regulations and Project Planning Pirelli Pneumatici S.p.A
Mr Geoff Lane Partner Pricewaterhouse Coopers LLP
Mr P.R.White Associate Director for Corporate Sustainable Procter & Gamble
Mr Feng Jing General Manager Siemens Ltd., China
Mr Fu Yang Director General, Senior Engineer State Administration of Work Safety
Mr Rolf Magne Larsen Senior Vice President Country Analysis and Social Responsibility STATOIL
Ms Stephane Quere Senior Vice President, Sustainable Development SUEZ
Mr Scott D. Noesen Director of Sustainable Development The Dow Chemical Company
Mr Tony TC Chang Senior Marketing Director Tianjin Tingyi International Food Co., Ltd.
Mr Yoshiharu Tachibana Executive Manager & General Manager Tokyo Electric Power Company
Ms Soile Korhonen Chief Representative & Vice President of Asia Development UPM-Kymmene Corporation
Mr Andrew Mangan Executive Director US Business Council for Sustainable Development